The Intelligence Behind Brand Protection
SENTINEL is the only brand protection firm built exclusively for fashion — combining deep industry expertise with intelligence-led enforcement to safeguard the world's most valuable apparel brands.
Fashion-First Brand Protection
We are the fashion industry's dedicated brand protection partner. While other firms spread across dozens of industries, we go deep on the platforms, supply chains, and counterfeiting tactics specific to apparel and luxury goods. From limited drops that sell out in minutes to heritage collections built over decades, we use intelligence-led strategies to target the counterfeiters and channels that stand to damage your brand the most — and build unique protection programs to safeguard your brand's future.
Areas of Expertise
Active Counterfeit Takedown
Identify and take down counterfeiters at their point of sale on over 20 of our monitored eCommerce and social media websites.
IP Protection Strategy
Having a comprehensive IP strategy has never been more important as counterfeiters improve their technology and the world becomes increasingly globalized.
Supply Chain Integrity
Prevent unauthorized distribution and production of samples/products to curb grey-market sales and pre-market counterfeits.
Fraud Prevention
Identify and preempt the latest retail/retail-return related fraud threatening your brand and bottom line.
Agency Trainings
Coordinate trainings with partner agencies and ensure they are equipped to identify counterfeits of your brand and enforce your IP rights.
Supplier Sustainability
Ensure suppliers are compliant with sustainability initiatives and identify opportunities for improvement.